THE Northern Ireland Football League (NIFL) has continued to build momentum behind its #NotInOurGame campaign, with clubs, players and the wider football community coming together to take a united stand against violence towards women.
Launched earlier this week, the campaign has generated significant traction across social media, with all clubs actively supporting and amplifying the message.
From squad photos to powerful player-led content, the collective response has showcased the strength and unity of the game in addressing an issue that impacts communities across Northern Ireland.
With 30 women having been violently killed in Northern Ireland since 2020, the campaign aims to use the platform of football to raise awareness, encourage conversation and promote responsibility across society.
As part of the next phase of the campaign, supporters attending matches this weekend and fixtures on Tuesday 7th April are being encouraged to take part in a 30th minute applause, joining together for 30 seconds as a visible and united stand against violence towards women.
Gerard Lawlor, NIFL Chief Executive, said: “The response to #NotInOurGame has been incredibly powerful. Across our clubs, players and supporters, we are seeing the football community come together to send a clear message that violence against women has no place in our game or in society.
“Football has a unique ability to bring people together, and we are proud to use our platform to raise awareness and drive meaningful change. The support we have received so far shows just how important this issue is, and we encourage everyone attending matches this week to take part in the 30th minute applause and stand with us.”
Sophie Glendinning, NIFL Competitions Manager, added: “This campaign has highlighted the strength of our football family. The level of engagement from clubs and players has been outstanding, and it demonstrates how powerful our collective voice can be.
“By coming together, we can continue to raise awareness and ensure this message reaches as many people as possible.”
Lori Watton, NIFL Presenter, said: “As someone involved in the game, it’s inspiring to see so many people using their platform for something so important. Football reaches thousands of people every week, and campaigns like this show how that reach can be used to make a real difference.
“It’s about starting conversations and making sure this message is heard far beyond the pitch.”
The Northern Ireland Football League is encouraging all supporters to play their part by joining the applause and continuing to share the campaign message across social media using #NotInOurGame.
Together, the football community can help drive awareness, challenge behaviour and play a role in ending violence against women.
